Tagged: fashiuon

Why it’s important to love what you do.

Truth be told, I do love what I do. All of it. Yes, even if I’m going from publishing zines to producing a line of beard oils. If I’m not having fun with things, I’m not interested in continuing.

That goes for making The Everyday Gentleman grooming oils. For me, loving it and having fun are top priorities alongside high quality. And whether one knows it or not, those feelings come across in the final product.

There’s a special quality in lining up the tiny battalion of amber bottles, ready to be filled. The gratifying feeling I get in designing and printing these unique labels is beyond compare. Not to mention blending each of the oils and hand pouring these small batches…

I take great care in making sure the blends are harmonious. To me, it’s almost like cooking. Too much of one ingredient can overpower the rest. Oh yeah, and never, ever eat fast food. (You get the correlation here, right?) The same can be said for what you put in your hair. Especially facial hair.

Gentlemen, if you grow, you know: you can’t mess around with the product(s) you put in your beard — or mustache!

Of the essential oils I currently use, Cedarwood is one of my favorites; it’s also a versatile signature scent. It has an earthy aroma, yet the way I use it, the Cedarwood is not too overpowering. I’m careful to make sure all of my beard oils are well-balanced. That’s why people love the way they smell — and feel — on a beard (yes, whether it’s their own or of someone they love).

Here are a few shots of these beautiful amber bottles – getting ready for the next shipment!

I’m looking forward to sharing more behind the scenes of The Everyday Gentleman production and more. Check back soon…

To those who have The Everyday Gentleman in their dopp kit, i hope you’re enjoying them! …and if you haven’t checked them out for yourself, please do so! Visit The Everyday Gentleman.

Cheers!
Johnny

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